Stay Consistent or Pivot? What to Do When Your Creator Career Feels Stuck

Are you being faithful to your process, or are you just stuck in a loop?

In this episode, we answer the difficult question of what to do when you feel like your growth and impact has hit a ceiling. 

Many Christian creators feel guilty about changing their strategy because they believe consistency means doing the exact same thing forever. But there is a huge difference between healthy consistency and dangerous stagnation.

You'll learn in this episode how to honor your gift by making small, strategic adjustments instead of quitting entirely. 

You don’t have to change everything—you just need to stop repeating what isn't working.

In this episode, you’ll learn:

• The spiritual difference between  "faithful" and "staying stagnant"
• Why God honors thoughtful growth over blind repetition
• How to make "micro-pivots" to fix your workflow without breaking your momentum
• The warning signs that you need to adjust your content strategy right now

Discover Your Unique Creator Mindset 

Take our quiz to find the right strategy for your personality: 

https://godandgigs.com/quiz

Transcript

00:00
You’ve been trying over and over again to grow your following, grow your creative career, but it doesn’t seem to be working. Are you supposed to wait, or are you supposed to change things up?

00:10
Here’s what we shared in our latest live stream to help you out with that.

00:15
Music

00:18
Let’s talk about pivoting.

00:21
Pivoting in terms of: is it time for you to pivot, or should you stick with what you’ve been doing in your creative work?

00:30
Maybe you’re concerned because you’ve been trying to grow your creative business in some way, shape, or form—YouTube, books, music, films, art, or maybe your Instagram or TikTok as a content creator.

00:51
You’ve been doing this for a long time. You’re seeing some results, but not real growth. You may have plateaued.

01:02
What made me think of this honestly was my own work as a podcast producer—my show God and Gigs, plus other shows I help produce like The Family Business with the Lees and My Morning Devotional.

01:21
They’re all doing great in terms of consistency, but growth—especially on YouTube—has felt stuck. You hear people call it “200-view jail,” where you just can’t seem to break past a certain level.

01:40
You’ve got people watching, commenting, and supporting you, but it’s the same people over and over again.

02:00
Maybe you experience this with music—same people coming to your shows, but no new audience. Or with book sales—doing okay, but not growing exponentially.

02:31
No matter the creative niche—music, film, art, writing—the feeling can be the same: I’m stuck.

02:41
What’s damaging about feeling stuck is that you start questioning your calling. You wonder if God really called you to this, or if you need to change everything.

03:15
We’re taught to be consistent and faithful—to give things time and not jump from one idea to the next every time something doesn’t work.

03:37
But there are times when it might be a sign that you need to change things up.

03:48
For example, with this very live stream, I noticed people weren’t able to show up live at 1 p.m. They watched the replay instead.

04:06
That made me ask: Is God telling me to change tactics? Not stop entirely—but adjust?

04:21
This happens in podcasting, music, live performances—anytime there’s a lack of response, you enter a season of questioning.

04:53
So how do you decide whether to pivot or stay consistent?

05:12
I’m not giving expert advice—but I want to share the framework I use to make that decision.

⸻

1. Have You Given It Enough Time?

05:22
Faithfulness and consistency are often rewarded—especially when feedback is minimal.

05:39
Ask yourself: have you stuck with it long enough to even know if it could grow?

05:46
Many creators put artificial timelines on growth. We try something a few times, see little response, and immediately assume it’s not meant to work.

06:14
That doesn’t mean you have to do something forever—but you do need to give it a fair chance.

06:38
If you quit too early, you’ll never know what could have happened.

06:47
Think about Blockbuster. They actually considered streaming—but they gave up too early.

07:40
Had they stuck with it, history could’ve been very different.

07:56
So first: give your idea time.

⸻

2. Are You Listening to the Right Voices?

08:00
You can’t decide to pivot based on comparison—or based on feedback from the wrong people.

08:27
For example, if I’m writing music and judging it based on radio standards, but I’m not trying to be a radio artist, that’s the wrong metric.

08:51
Instead, I should listen to people in my actual lane—musicians who understand the genre and can give constructive feedback.

09:14
Pivoting based on the wrong voices leads you away from your purpose.

⸻

3. How Big of a Pivot Is Actually Needed?

10:07
Sometimes you don’t need a huge pivot—just a small adjustment.

10:21
With my podcast, I realized I wasn’t clearly using the phrase “Christian creator,” which meant people searching for that content couldn’t find me.

11:01
So I added “Christian Creator Podcast” to the end of the show name.

11:25
That tiny tweak—not a full rebrand—led to the podcast ranking number one for that search term.

11:54
I didn’t change the message, the content, or the mission—just a small adjustment.

12:13
Sometimes we throw away an entire idea when all we need is a tweak.

12:54
Before making a big pivot, ask:
Can I adjust what I’m already doing instead of starting over?

⸻

Final Thought

13:14
Consistency is rewarded—but only if it’s paired with growth.

13:19
Not doing the same thing forever without reflection—but staying faithful while staying flexible.

13:45
Stay consistent, but never stay stagnant.

14:10
Tiny pivots—small adjustments—might be the breakthrough you’re looking for.

⸻